Brand & New
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About
Brand & New is a podcast produced by the International Trademark Association (INTA) and focused on innovation. Published monthly, each episode consists of an open dialogue with experts, visionaries, and influential people from all over the world in order to learn more about the evolution of the legal and intellectual property ecosystem, its concepts, and all actual or potential consequences. Because we consider innovation as a pillar of INTA’s Strategic Plan, and because it is key to “walk the talk,” we invite you to follow Brand & New, to expand your knowledge about the transformation of this industry and to stay curiou...
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Recent episodes
- Intelligence-Led Enforcement: How the UKIPO Is Rewriting the Playbook on IP Crime
- AI and Trademarks: Rethinking Likelihood of Confusion
- Stealth Trademark Filings: Strategy, Risk, and Reality
- Protecting Your Brand Identity in the Age of AI
- World IP Day 2026: Celebrating IP and Sports
- Copyright in the Age of AI: The Questions Everyone Is Asking
- Advancing Women’s Leadership: From Intention to Impact
- The Legal Wake-Up Call of Generative AI
- Certifying Human Music in the Age of AI
- When Music Meets IP: A Conversation with Mei-lan Stark and Rick McMurtry