Ad Age Marketer's Brief
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About
Marketer's Brief helps marketers stay ahead of what's changing—and decide how to respond. Each episode focuses on the ideas, shifts and strategic tensions shaping marketing right now, from how leaders are thinking about growth, platforms and culture to how they're making trade-offs in real time. Conversations led by Ad Age editors and reporters surface patterns worth paying attention to and ways of thinking that can influence decisions at work. Subscribe to sharpen your judgment and spot what matters early.
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Recent episodes
- Why Ally Financial combined tech, PR and marketing under one leader—and how it enables new speed to market
- Coterie's playbook for growing a mid-size brand without losing its edge, with marketing VP Lindsey Kling
- How one marketer now owns CX, creative and growth, with SharkNinja's brand chief
- This packaging switch tripled sales velocity, with Saint James Co-Founder
- Why marketers chase active demand and miss the passive majority, with Indeed's CMO
- Turning consumer signals into campaigns that work, with Kayak's senior VP of brand marketing
- Meet the Calvin Klein CMO using 'entertainment mentality' to turn culturally resonant campaigns into sales gains
- Lessons from America's Hottest Brands
- The key to making sports partnerships pay off, with PepsiCo's Jonnie Cahill
- Why data, not AI, is driving local travel marketing decisions, with Vrbo's VP of marketing