
Marketing Dilemmas
- Business · Management, Marketing
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About
It’s like therapy—for B2B marketers. On Marketing Dilemmas, host Liam Bartholomew unpacks one big marketing headache at a time—with help from leaders who’ve been there, failed, and figured out what works.
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Recent episodes
- The Wrap Up Dilemma: Predictions for 2026 with Amy Collins, Demand Generation Content Manager at Cognism
- The video confidence dilemma: Getting your team creating in the age of AI with Lisa Vecchio, Senior Director of Marketing at Veed
- The Unified AI GTM Dilemma with Brandon Redlinger, Fractional VP of Marketing
- The LinkedIn vs Google ads dilemma: Proving what actually drives B2B pipeline with Srikrishna Swaminathan, with Co-Founder and CEO of Factor.ai
- The Paid vs Organic Reporting Dilemma, with Fran Langham, Director of Demand Generation at Cognism
- The chat-based search dilemma: Is Keyword Research Obsolete? With Zak Ali, Finder
- The Post-Test Drop-Off Dilemma: Why Wins Fade with Estelle Marasigan, Website and Creative Services Lead at Cognism
- Beyond the ICP: Rethinking Reach in B2B Marketing with Deivis Rupslaukis
- When Performance Drops: A Marketer’s Playbook for Diagnosing Problems with Jonathan Bland, Co-founder of Omni Lab
- The differentiation dilemma: How do you really stand out? With Sarah Breathnach, VP of Marketing at Hunters