The Agri-Works Podcast

Agri-works

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About

The Agri-Works Podcast explores what’s working, what’s not, and what’s next in agricultural communications and marketing.  Each month, the team speak with leading voices in agri-marketing about trends, creativity, and the traditions that still shape how farming connects with its audience.

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Recent episodes

  • Data: Vanity or Value?Oct 15, 2026 · 36 min
  • Agricultural Audiences: guesswork or evidence?Oct 2, 2026 · 38 min
  • Attention: Stop the Scroll or Lose Trust?Sep 4, 2026 · 33 min
  • Creators: Strategy or Stigma?Aug 21, 2026 · 42 min
  • Events: Worth It or a Waste of Time?Aug 10, 2026 · 31 min
  • Mary Perry: Brand vs. dealer in machinery marketingJul 3, 2026 · 34 min
  • Henk Geertsema: Communicating policy and building relationshipsMay 1, 2026 · 44 min
  • Jasmine Kent: Building a challenger brand from the inside outApr 10, 2026 · 37 min
  • Why email marketing is still relevant - if you know how to use itFeb 6, 2026 · 37 min
  • Let's talk social: What works well (and what doesn't)Jan 9, 2026 · 27 min

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