Humans of Martech
- Business · Careers, Marketing
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About
Future-proofing the humans behind the tech. Follow Phil Gamache and Darrell Alfonso on their mission to help future-proof the humans behind the tech and have successful careers in the constantly expanding universe of martech.
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Recent episodes
- 242: It's the end of Lifecycle Marketing as we know it and here's what's next, with Anna Gelfand
- 241: Rebuilding how marketing works around AI and avoiding random acts of AI, with author Melissa M. Reeves
- 240: The Fall of lead scoring and MQLs and the rise of Agent Qualified Leads, with Gary Amaral
- 239: Personalization is a creativity problem not a data problem, with Christina Garnett
- 238: The System to make your prospects the hero before they buy, with Aditya Vempaty
- 237: Designing the utopian marketing leadership role, with Mary Keough
- 236: What AI replaces in data work and when not to reach for it, with Julie Beynon
- 235: Why consent banners, tags and privacy policies never match, with Stéphane Hamel
- 234: How to run a marketing ops audit and turn it into a roadmap with Kelsie Dube
- 233: 4 Mindsets that modern marketing leaders need for unpredictable markets, with author Kathleen Schaub