The Persuasion Occasion

Perkins Coie LLP

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About

Welcome to the Persuasion Occasion. Hosted by Ashurst Perkins Coie Consumer Products and Services litigators David Biderman and Jasmine Wetherell, each episode features a conversation with noted professionals about achieving success in disputes and negotiations. The discussions are not limited to the legal realm, as success demands incorporating teachings from a breadth of perspectives. David, a baby boomer, and Jasmine, a millennial, enhance the discussions with their multigenerational perspectives.Episode guests include negotiators and behavioral scientists. They provide practical advice, real world examples, and thoughtful strategies for surmounting the inevitable hurdles encountered in the worlds of litigation, business, and life...

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Recent episodes

  • Mastering Courtroom Persuasion and Oral Advocacy with John SnowJul 21, 2026 · 60 min
  • The Emotions of Negotiation with Attia QureshiJun 30, 2026 · 1 hr 9 min
  • Emotional Rescue: Max Bevilacqua and the Power of Human Connections in NegotiationsJun 4, 2026 · 1 hr 19 min
  • Gitane De Silva | Negotiating Trade AgreementsApr 7, 2026 · 53 min
  • Andy Prisco | Founder of Jumpstart Mastery | De-Escalation, Self-Regulation, and What Really Works When Emotions Run HotMar 10, 2026 · 1 hr 8 min
  • Ken Lopez of Persuadius Explains What Actually Persuades a JuryFeb 24, 2026 · 1 hr 0 min
  • Persuasion, Mediation, and the Story Behind Tim Reuben’s Book TequilaDec 9, 2025 · 1 hr 4 min
  • How To Negotiate, Persuade and Communicate Without Pressure ft. Tony PerzowNov 25, 2025 · 1 hr 3 min
  • Negotiation Is a Human Process: Strategies from John LowryJul 1, 2025 · 1 hr 17 min
  • The End of Trauma: What Resilience Really Looks Like with Dr. George BonannoJun 17, 2025 · 1 hr 3 min

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