Market Like a Badass with Kristin McFarland

The Source Marketing Group

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About

In highly regulated markets like cannabis and craft beer, badass marketing is necessary for not only surviving but thriving in business. Geared towards women and minorities in business, from marketing coordinators to ambitious entrepreneurs and seasoned leaders, this podcast offers invaluable insights to help you thrive in your industry. You'll gain access to actionable marketing insights that will help you grow your business and market like a badass. Each season of Market Like A Badass features captivating interviews with industry leaders who have mastered the art of marketing in highly regulated markets like cannabis and craft beer. I'll feature marketing...

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Recent episodes

  • How to Get Press, Build Credibility, and Earn Media in Cannabis with Special Guest Garrett RudolphApr 7, 2026 · 44 min
  • Coco Flow: Canna Connect x Back Channel Brewing Collab with Special Guest Spencer PloesslJan 27, 2026 · 49 min
  • Building the Buzz: Creative Marketing for Hemp Beverage Brands with Special Guest Lisa HurwitzJan 20, 2026 · 44 min
  • From Launch to Liquor Stores: A Blueprint for Building a Hemp Beverage Brand with Special Guest Haylee JordanJan 13, 2026 · 45 min
  • Building a Brand Through Trauma Informed Marketing with Special Guest Kat KennanMay 27, 2025 · 43 min
  • How To Use AI To Scale Your Business with Special Guest Evan NisonMay 20, 2025 · 53 min
  • Leveraging Loyalty Tech to Increase Retail Revenue with Special Guest Varun SharmaMay 13, 2025 · 46 min
  • Learn How Klaviyo Supercharges Ecommerce Growth in Highly Regulated Industries with Special Guest Paul MillarMay 6, 2025 · 46 min
  • The Hidden Cost of Innovation: Building Ethical AI for Cannabis Tech with Special Guest Brad BogusApr 29, 2025 · 55 min
  • How Breadstack Technologies is Revolutionizing Dispensary eCommerce with Special Guest Riel RoussopoulosApr 22, 2025 · 1 hr 12 min

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