The Shortlist

Middle of Six

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About

Welcome to The Shortlist! We are exploring all things AEC marketing and answering listener questions to provide best practices and fresh ideas for marketing strategies to help your firm win the shortlist. New episodes drop each Wednesday. Listen as the team from Middle of Six shares their thoughts on proposals, interviews, websites, social media, marketing planning, business development, and countless other tactics that architecture, engineering, and construction firms rely on to grow their businesses and build strong brands.

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Recent episodes

  • Bonus Episode: Becky Interviews WendySep 9, 2026 · 39 min
  • 10 Years of Middle of SixJul 8, 2026 · 52 min
  • The Short(er) List: How to Get the Most out of MicrosoftJul 1, 2026 · 21 min
  • AI in AECJun 24, 2026 · 50 min
  • The Short(er) List: Better Home OfficesJun 17, 2026 · 22 min
  • The Marketers!Jun 10, 2026 · 36 min
  • The Short(er) List: Staying Grounded in AEC MarketingJun 3, 2026 · 20 min
  • What it's Like to Engage with Middle of SixMay 27, 2026 · 46 min
  • The Short(er) List: Bluebeam Rumble!May 20, 2026 · 17 min
  • MacGyver Proposal HacksMay 13, 2026 · 53 min

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