Cracking Copy

Ella Hoyos & Minnie McBride

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About

Cracking Copy Is a marketing and copywriting podcast where we lift the lid on writing for business and read between the lines of effective copy. This is a podcast for creative entrepreneurs and savvy business owners who understand the value that great copy can bring to their bottom line. We dive into a different aspect of writing for business in each episode, debunk the myths about how we *should* write, and explore the ways that writing can be fun, conversational, and creative while also being high-impact for serious results. Listen, laugh, and learn with us, Ella Hoyos and Minnie McBride...

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Recent episodes

  • What have we learnt in a year of podcasting? Do you have a podcast in you?Jul 13, 2023 · 23 min
  • Magnetic MessagingJun 29, 2023 · 23 min
  • Mastering Meta Ads and Writing Tips for SuccessMay 25, 2023 · 27 min
  • Pricing Your Work for a Premium Client ExperienceMay 11, 2023 · 1 hr 5 min
  • Skyrocket Your Launch CopyApr 27, 2023 · 31 min
  • How to Write a Brilliant BioApr 17, 2023 · 27 min
  • Chat GPT and the Writing RevolutionMar 8, 2023 · 25 min
  • Repurposing Copy for Maximum ImpactFeb 23, 2023 · 31 min
  • Writing for LinkedInFeb 6, 2023 · 30 min
  • Writing for TwitterJan 19, 2023 · 25 min

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Cracking Copy | Parasocial