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The B2B Brand and Demand Podcast

Amir Bazrafshan

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About

Building a brand to generate demand is the most important and valuable project that a B2B can undertake. This podcast covers all things brand building and demand generation for B2B marketing professionals. From principles to tactics, we draw on the experience of talented pros who generously share insights into what works and how to get meaningful results that build a B2B brand.

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Recent episodes

  • Episode 5 - Creating a culture and brand in a B2B that measurably grows the business - with Peter Elgar of HPS SolutionsOct 24, 2022 · 26 min
  • Episode 4 - The importance of analytics (and memes!) in B2B brand building and demand generationOct 14, 2022 · 14 min
  • Episode 3 - How to Strategically Use PR to Build Your B2B Brand - with Liz Churchman of EC PRSep 26, 2022 · 39 min
  • Episode 2 - The Utter Importance of Design in B2B Brand Building with John BrockSep 7, 2022 · 35 min
  • The B2B Brand & Demand Podcast - Ep 1 - Samuel BrealeyJul 26, 2022 · 33 min

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The B2B Brand and Demand Podcast | Parasocial