The Obvious Choice

Jonathan Goodman

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About

Forget becoming an influencer. This podcast is for people searching for a simpler way to make more money, help more people, and have more freedom. No matter who you are and no matter what you sell, your customer is a human. And yet, marketing these days feels so (in)human. Filled with frameworks, entertaining stories, and admittedly bad-Dad jokes, The Obvious Choice is a much-needed recalibration and, at times, a refreshing slap for a business generation that’s lost its way. New episodes ship out Mondays along with short, business hotseats every Wednesday.

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Recent episodes

  • 341 I Less Doing, More Living I Jonathan Goodman and Ari MeiselJul 11, 2025 · 36 min
  • 340 I Doing Hard Sh*t Together Creates Deeper ConnectionJul 9, 2025 · 43 min
  • 339 I You're Using Social Media All WrongMay 21, 2025 · 7 min
  • 338 I If You Want To Start a Business, Read This BookMay 16, 2025 · 15 min
  • 337 I The Millionaire Mindset: What I Told a Stranger on the Subway About Real SuccessMay 14, 2025 · 6 min
  • 336 I Admire Success Without Desiring Their LifeMay 2, 2025 · 3 min
  • 335 I How You Can Avoid Burnout (in Life and Career)Apr 30, 2025 · 13 min
  • 334 I The Introvert's Guide to Meaningful Small TalkApr 23, 2025 · 11 min
  • 333 I Finding Meaningful Work in an AI WorldApr 16, 2025 · 9 min
  • 332 I How To Design Your Dream Life (Create Systems, Not Goals)Apr 11, 2025 · 9 min

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