Mass Appeal

adjoe

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About

Mass Appeal is a podcast connecting you with the top players in the mobile app economy. App marketing and monetization trends are everywhere, all at once. Our guests break down the winning strategies for how to build apps that monetize, market, and appeal to the masses. This industry just got noisier! Subscribe and join us every other week as our host Tommy Yannopoulos talks to leaders, CMOs, and CEOs of successful mobile apps. The Mass Appeal podcast is brought to you by adjoe, mobile app monetization and growth specialists. Available on adjoe.io/blog/.

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Recent episodes

  • #31. Learning the Language of Loyalty: CRM Strategies from Babbel - Alejandro Hernandez (Babbel)Jun 4, 2025 · 32 min
  • #30. Keeping Crypto Investing Fun: Inside Product Development at EmberFund - Trishul Patel (EmberFund)May 21, 2025 · 36 min
  • #29. Product-Market Remix: How Discotech Found Its Gen Z Groove - Ian Chen (discotech)Apr 30, 2025 · 29 min
  • #28. The Network Effect: How to Grow a Company Organically - Rodney Williams (SoLo Funds)Mar 26, 2025 · 37 min
  • #27. Building a Loyalty Rewards Coalition with 200+ Brands - Wei Tak “Tuck” Nyou (Loyalty Marketing, Inc)Mar 12, 2025 · 31 min
  • #26. Gamifying Fashion: How BELLEMINT Is Changing the Game for Fashion Lovers - Amanda Lulewicz (Muus Collective)Feb 26, 2025 · 34 min
  • #25. Deconstructing AI for Beginners - Bani Malhotra (Walmart)Feb 12, 2025 · 60 min
  • #24. How to Leverage AI for Growth Marketing - Norman Nielsen (Omio)Jan 29, 2025 · 33 min
  • #23. Democratizing Mobile Programmatic Advertising for All - Tomás Yacachury (Kayzen)Jan 15, 2025 · 39 min
  • #22. Walking into Success: Inside the Growth of Macadam - Benjamin Daudignac (Macadam)Jan 1, 2025 · 35 min

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