Marketing Operators

Cody Plofker, Connor MacDonald, and Connor Rolain

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About

Some call it the greatest ecommerce podcast in existence. Behind three behemoth brands stand three juggernauts of the marketing world: Cody Plofker (CEO, Jones Road Beauty), Connor MacDonald (CMO, Ridge) & Connor Rolain (Head of Growth, HexClad). Finally, they’re pulling back the curtain to give you a never-before-seen look at what works and what doesn’t work to drive growth.

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Recent episodes

  • Holiday Offers vs Black Friday, Cyber Monday: Which Comes First?Sep 8, 2026 · 1 hr 5 min
  • Incrementality Testing for Black Friday, Cyber Monday: What to Spend?Sep 1, 2026 · 1 hr 0 min
  • “Leadership Is Leverage”: Motion’s CEO on the Future of MarketingAug 25, 2026 · 1 hr 13 min
  • Funnel Coverage: The Upsell Fix Most Brands Never CheckAug 18, 2026 · 1 hr 16 min
  • Haus CMO Reveals the Incrementality Index Behind Smarter ROAS CallsAug 14, 2026 · 1 hr 13 min
  • Employee Number Four to a $1.2B Unilever Exit: Katie Cirulli’s StoryAug 11, 2026 · 1 hr 12 min
  • Creators Over Reach: How to Rewrite Your Influencer MarketingAug 4, 2026 · 1 hr 2 min
  • TikTok Shop Masterclass: Inside Ridge & HexClad Affiliate ProgramsJul 28, 2026 · 1 hr 2 min
  • Meta Ads Underperforming? Why + What To Do Right NowJul 21, 2026 · 1 hr 8 min
  • The Performance Creative Director Hire: Operator vs. IdeatorJul 14, 2026 · 1 hr 12 min

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