Optimized: A Marketing Performance Podcast
- Business · Marketing
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About
Cut through the noise to elevate your impact. Tune in to the Optimized Podcast, an essential source for strategic multifamily marketing insights, hosted by Cadence’s founder, Janet Rosseth. We cut through the industry noise, delivering clarity and actionable wisdom in every episode. You’ll hear guidance designed to help you optimize your marketing approach, stay ahead of the curve, and empower your professional growth.
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Recent episodes
- 56 - AI as a Force Multiplier: Scaling Multifamily Marketing Bandwidth with AI
- 55 - Marketing Foundations & Myths That Steer You Wrong
- 54 - Fewer Leads, Better Leases? Rethinking Fee Transparency in Multifamily
- 53 - How to Build Marketing That Actually Supports Operations
- 52 - The Critical Role of Data in Unlocking Marketing and Operations Synergy
- 49 - Budget Optimization w/ Gunnar Blakeway-Walen
- 48 - Budget Optimization w/ Katie Nelson
- 48 - From Lease-ups to Long-term Savings: The Power of Data-Driven Screening
- 47 - Resident Experience - Letting Data be Your Guide
- 46 - Resident Experience: Everyone in the Organization Owns It! With GoldOller