Open Haus
- Business · Marketing
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About
Hosted by Haus Chief Marketing Officer Olivia Kory, Open Haus highlights the stories, tactics, and strategies the most recognizable enterprises in the world use to make marketing investment decisions. About Haus: Haus is the causal marketing platform leading brands trust to optimize billions in ad spend worldwide. With support from PhD economists, data scientists, and growth experts, Haus’ AI-driven technology enables brands like Dyson, Wayfair, Sonos, Fanduel, SharkNinja, and Intuit to optimize spend, accelerate growth, and make smarter marketing decisions at scale.
Also on
Recent episodes
- Building a Culture of Experimentation with Squarespace's Josh Groth
- Can A Model Predict Incrementality?
- What To Do After a Bad Incrementality Test Result
- Incrementality Testing at Scale: Lessons from Newton CMO Aaron Zagha
- How to Find The Marginal Efficiency of Your Marketing
- The Modern Marketing OS: Live with Zach, Olivia, and Greg
- The World Class Measurement Playbook w/ Wayfair and SharkNinja
- Olivia and Chandler React to the Marketing Operators' Incrementality Episode
- Beyond Meta and Google: A Framework For Diversifying Your Media Mix
- Operationalizing MMM & Experiments