Scalable

Kaya Yurieff and Jasmine Enberg

  • Business · Entrepreneurship, Marketing
  • News · Business News
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About

Scalable is a weekly show focused on the business of the creator economy. Every Thursday, we go beyond the headlines to deliver sharp, digestible analysis with a clear point of view. Founded by longtime journalists and analysts Kaya Yurieff and Jasmine Enberg, Scalable combines rigorous reporting and data-driven insight with real-world experience. We act as a bridge between creators and companies to help marketers, investors, founders and other business professionals make sense of what’s happening in this fast-moving industry. Hosted on Acast. See acast.com/privacy for more information.

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Recent episodes

  • Can Creators and Podcasters Swing the Midterms?Oct 29, 2026 · 52 min
  • What Brands Really Want From Creators (And Vice Versa)Oct 22, 2026 · 46 min
  • The Art and Science of the YouTube ThumbnailOct 15, 2026 · 45 min
  • Everything We Got Wrong About Starting a Creator BusinessOct 8, 2026 · 52 min
  • Creators on Cap Tables: Why More Brands Are Paying in EquityOct 1, 2026 · 60 min
  • Do Creators Really Need Agents? Plus, Jack’s Dining Room’s $25M Food Content DealSep 24, 2026 · 1 hr 3 min
  • Inside Two OG Internet Brand Comebacks: Yahoo and Expedia Bet Big on CreatorsSep 17, 2026 · 48 min
  • YouTube’s Other Competitors: Twitch, Disney, Tubi, Spotify and BeyondSep 10, 2026 · 57 min
  • The Return of Monoculture and the Rise of the Creator Box Office HitSep 3, 2026 · 45 min
  • Back to School and ‘Back to Work’ | RushTok, Staples Baddie and Employee InfluencersAug 27, 2026 · 45 min

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