This Could Work
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About
This Could Work is a podcast where we celebrate creative risk taking and the people shaping the future of brands Host Will Trowbridge, founder of creative agency Saylor, sits down with founders and creatives to explore the real stories behind big leaps — no fluff, just the highs, lows, and everything in between.
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Recent episodes
- Building the Future of Creator Partnerships, with Saylor’s Nneka Enurah Lee
- Why Creator Marketing Won Cannes, with Tubi’s Cynthia Clevenger
- The Death of Boring Ads: Inside Immersive Marketing with Sawhorse’s Nic Hill
- How to Hook Audiences on Social with Disney’s Abby Ho (VP of Digital & Social)
- The Evolution of Internet Creativity with Nick Borenstein (General Manager, The Webby Awards)
- The New Frontier of Fandom with Monica Austin (SVP & CMO, Blizzard)
- The Indie Agency Era: How Indie Agency News Became a Home for the Industry’s New Power Players
- Fandoms, Chaos & Free TV: How Tubi Became a Social Powerhouse
- Kevin Prince Turned Viral Thinking Into a Creative Empire, Launching The Very First Drone Show Agency
- How Walt Disney World Imagineer Michael Hundgen Landed Everyone’s Dream Job