Marketing Spark (The B2B Marketing Podcast)
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About
Marketing Spark is a podcast for B2B founders and founders who want to understand how marketing decisions drive real business outcomes.Through candid conversations with operators and entrepreneurs, the show explores positioning, growth, and the practical tradeoffs behind building demand, trust, and long-term growth.
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Recent episodes
- Bolt On AI or Reimagine the Business? Blaine Mathieu on Agentic AI Strategy
- AI-Driven Marketing: Oren Greenberg's Strategic Pivot
- B2B Storytelling: Why Your Company Needs a Storyline (Not Just Stories) with Dan Levy
- The $160B Digital Ad Fraud Problem
- SaaS Retention, Product Adoption, and the AI Challenge: Karel Papik, Product Fruits
- The Rise of Dark AI and the Cost of Getting It Wrong
- How Donate.ly Helped Raise Millions and What AI Means for Nonprofit Fundraising | Javan Van Gronigen
- How Agenda Hero Is Using AI to Eliminate Manual Calendar Work
- Before AI: The Critical Knowledge Gap You're Overlooking
- From Podcasting to Prompt Engineering: Dan Sanchez’s Leap into AI