Sports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing

Sports Geek

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About

Sean Callanan (@seancallanan) from @SportsGeek brings you the best practices from the sports business and sports digital marketing world each week. Interviews with people behind the scenes with teams and leagues in the USA, Australia and Europe. Technology and digital take a strong focus as Sean looks how sports teams can better connect with fans and deliver results for sponsors. If you work in sports or would like to or are simply a marketing professional who loves sports then this podcast is for you.

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Recent episodes

  • Why Australia Became a Key Growth Market for the NFL - Charlotte Offord, NFLOct 29, 2026 · 7 min
  • From Downing Street to Community Sport - Elyse Jenkins, VicSportOct 28, 2026 · 41 min
  • How Messi brings new fans to MLS – Chris SchlosserOct 21, 2026 · 5 min
  • Connecting North Carolina's Motorsports Industry - Chad Willis, NCMAOct 21, 2026 · 51 min
  • Building Trust in Web3 using Athlete Partnerships - Sarah DaleOct 15, 2026 · 7 min
  • Teaching Athletes to Ask: Funding Australia's Olympians - Natalie Cook, Aussie Athlete FundOct 14, 2026 · 53 min
  • SEAT 2027 Heads to St. Paul, Plus Why Venue Audio Matters Now – The SEAT ReportOct 10, 2026 · 33 min
  • How Red Bull Racing Adapted to New Drive to Survive Audiences - Steve GarlandOct 8, 2026 · 7 min
  • Building Technology That Works Like a Light Switch - Ronnie Bryant, Charlotte HornetsOct 7, 2026 · 42 min
  • Purpose-Led Sponsorship Isn't Fluffy: The Business Case for Partnerships That MatterOct 1, 2026 · 5 min

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Sports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing | Parasocial