Podcast Advertising Playbook with Heather Osgood

Heather Osgood

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About

This podcast is dedicated to helping listeners better understand podcast advertising. Whether you're in advertising, marketing, or simply a podcaster interested in learning more about the podcast advertising world this show is for you. We'll provide techniques for implementing your ad campaigns, setting budgets, and expectations giving you the knowledge and expertise to become a podcast advertising expert.

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Recent episodes

  • Live from Podcast MovementSep 25, 2026 · 24 min
  • Who Controls the Podcast? Navigating Reach, Video & the Future of the FormatSep 23, 2026 · 31 min
  • Are We Trying Too Hard? Laura Mayer on Podcasting’s Next ChapterSep 2, 2026 · 50 min
  • Who Defines the Future of Podcast Advertising?Aug 20, 2026 · 53 min
  • How Smart Advertisers Actually Measure Podcast PerformanceAug 5, 2026 · 41 min
  • What Global Advertisers Know About Podcasting That the U.S. Is MissingJul 22, 2026 · 39 min
  • The SEO & Content Marketing Gap Killing Your Podcast GrowthJul 8, 2026 · 41 min
  • Podcasting’s Next Growth Engine: How Local and Regional Advertisers Are Entering the SpaceJun 24, 2026 · 39 min
  • The Next Era of Podcast CreationJun 10, 2026 · 46 min
  • Podcast Search Optimization and the Future of DiscoverabilityMay 27, 2026 · 39 min

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