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Marketing Matters Podcast

Ben Capper and Richard Forshaw Smith - all about how to do comms and marketing brilliantly. From strategy to social media to content planning. Everything you need to know, or have ever wondered about marketing and communications.

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About

Marketing Matters is a podcast about everything to do with marketing and communications - and why it's important. It's hosted by Ben Capper and Richard Forshaw Smith; two professional marketers with a ton of experience in marketing in the UK private and public sectors. Ben and Rich believe that marketing is really important - but also that it should be fun, enriching and enjoyable. In their chats they talk about stuff that marketers find challenging or have questions about. Join them as they blather.

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Recent episodes

  • Marketing Matters - Episode 7 - COVID and Comms - 12 months onMar 4, 2021 · 34 min
  • Marketing Matters - Episode 6 - Comms in the coronavirus worldJul 30, 2020
  • Episode 5 - Getting Sales (or other outcomes) from your marketing.Dec 16, 2019
  • Marketing Matters Episode 4 - Content MarketingNov 11, 2019
  • Episode 1: Introduction... and thoughts on private vs public sector comms.Aug 28, 2019
  • Episode 3 - Creating great marketing strategies, the easy and fun way.Aug 28, 2019
  • Episode 2: Making social media advertising work.Aug 19, 2019

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