Worth Your Salt

Salt Marketing

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About

Worth Your Salt is the Med Spa Marketing podcast for wellness practice owners who want to attract more ideal clients, build trust before the first appointment, and grow with a marketing strategy that actually works. Hosted by Jennifer Orechwa, founder of Salt Marketing, Worth Your Salt helps med spa owners, aesthetic practices, functional wellness providers, medical practices, fitness studios, and other health and wellness businesses understand what it takes to get found, get trusted, and get booked in today’s competitive marketplace. Each episode delivers practical, sustainable marketing strategies for growing your practice through clear messaging, SEO, website optimization, content ma...

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Recent episodes

  • Email Marketing for Med Spas: Turning Holidays Into Six-Figure Sales MomentsAug 27, 2026 · 51 min
  • Med Spa Marketing: Building Trust Through Ritual-Based Wellness ExperiencesAug 13, 2026 · 50 min
  • Beyond Beauty: Ethics, Education, and Empowerment in AestheticsJul 30, 2026 · 43 min
  • Growthstack: Turning Med Spa Websites Into AI-Powered Growth EnginesJul 16, 2026 · 52 min
  • Small Audience, Big Results: The Giveaway Strategy That Actually Grows Med SpasJul 2, 2026 · 26 min
  • How Fitness Studio Owners Can Increase Profit and Lead Like a CEOJun 18, 2026 · 52 min
  • The Three Types of Practices: Why Your Med Spa Marketing Isn’t Working YetJun 4, 2026 · 31 min
  • Hire An AI Employee for Med Spas: A 24/7 Front Desk That Never Misses A LeadMay 21, 2026 · 38 min
  • Stop Posting, Start Publishing: Why You Need To Write A Book For Your Wellness BusinessMay 7, 2026 · 34 min
  • Turn Your Wellness Expertise into Scalable IncomeApr 23, 2026 · 32 min

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