From Persona To Personal
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About
This is From Persona To Personal, the podcast that takes a closer look into how organizations personalize their marketing. Where we create meaningful moments of brand trust and influence how people interact and engage with brands.
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Recent episodes
- The Good and Bad of Credit Cards with Financial Math Senior Student, Niko Hurni
- The Opportunities Behind Rebranding a State with Lisa Urias, CEO & Executive Director of the Arizona Office of Tourism
- Attracting New Business Through Value Alignment with VP Tim Vennard & Marketing Wizard Ben Houck of Mazzone Hospitality
- Finding a Niche In a Seemingly Crowded Marketplace with Sonny Smith, Co-Founder of Jampack
- Success Is in the Details with Barton Weiss, CEO and Founder of Barton G. Enterprises
- The Entire Guest Experience Is a Branding Opportunity With Jason Pirock, Corporate Director and Head of Marketing at Springboard Hospitality
- Using Cultural Moments to Market Your Brand With Andy Shallal, Founder and CEO of Busboys and Poets
- Reframing Visit Detroit's Reputation With Chris Moyer, Senior Director of Communications at Visit Detroit
- Embracing Diversity as a Tourism Strategy With Stacy Ritter, President and CEO of Visit Lauderdale
- Exceptional Experiences Are What Drive Word-Of-Mouth Marketing With Jonathan Newar, Co-Founder and CEO at Captain Experiences
