Ads Decoded
- Business · Marketing
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About
Ads Decoded goes beyond the headlines to connect you with the people and teams behind Google Ads. Hosted by Ads Product Liaison Ginny Marvin, each episode brings you into the room for candid conversations about the mechanics and nuances of the platform - stripping away the jargon to reveal how things actually work. Tune in for practical insights to help you navigate change, be in the know about new and upcoming products, and ultimately get more value from Google Ads.Subscribe to Ads Decoded on YouTube, Apple, Spotify or wherever you get your podcasts to get alerted when new episodes d...
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Recent episodes
- How AI is changing Google Search behavior and what it means for advertisers
- How to guide campaign spend with Google Ads budget and bidding controls
- Demand Gen campaign creative, explained: asset variety, testing, and fatigue
- How to drive better Google Ads lead gen with first-party data
- How to prepare your Google Ads retail campaigns for holiday shopping
- One year testing Meridian: Real agency results and takeaways
- Attribution, incrementality & MMM: The modern measurement trifecta
- From Rock Tumblers to Magic Capture: Designing the Pixel 11
- How to get your product data holiday ready on Google Merchant Center
- Google Marketing Live: Backstage with our product experts
