Behind the Numbers: an EMARKETER Podcast

EMARKETER

Subscribe in Parasocial

Free on the App Store for iPhone, iPad and Mac. No subscription needed. Once it is installed, tap this link again and the show is yours. Already have it? Open in Parasocial.

About

EMARKETER’s podcast, Behind the Numbers, helps marketers, retailers, and advertisers understand the rapidly changing landscape of digital media. EMARKETER analysts and industry experts come together to analyze a wide variety of critical topics, from the transformative influence of AI to the dynamic world of social media, and the evolving landscape of consumer shopping habits. Stay informed and stay ahead with insights and analysis that matter. Tune in to new episodes published Monday through Friday wherever you find podcasts.

Also on

Recent episodes

  • ChatGPT Ads and AI Advertising: How Conversational AI Is Changing Audience Targeting | Behind the NumbersNov 12, 2026 · 21 min
  • Land O'Lakes Is Building Brand Authenticity Through Purpose-Driven Marketing | Reimagining RetailNov 11, 2026 · 28 min
  • Google’s AI Ambitions, the Future of Gemini Ads, and a New Shopping Experience | Behind the NumbersNov 9, 2026 · 25 min
  • ChatGPT’s Effect on Young People and OpenAI Could Look Away From Consumers | Behind the NumbersNov 6, 2026 · 26 min
  • How GIFs Outlive the Moment | Behind the NumbersNov 5, 2026 · 23 min
  • Walmart vs. Amazon: Agents, Memberships, and the Fight for Cool | Reimagining RetailNov 4, 2026 · 23 min
  • Why a New Content Chief? Are Live Sports Its Future? — The 3 Big Questions for Netflix | Behind the NumbersNov 2, 2026 · 18 min
  • The Digital Lives and Lifestyles of Everyone in the World: Short-Form Video Surges, AI Use Cases, and More | Behind the NumbersOct 30, 2026 · 26 min
  • Fenty Beauty's Mega Livestream, Rivian’s Ghostbusters Halloween Mode, and More | Reimagining RetailOct 28, 2026 · 26 min
  • The Next Marketing Battleground Is Real Life | Behind the NumbersOct 26, 2026 · 25 min

Website · RSS feed