
Industrial Strength Marketing
- Business · Management, Marketing
- Technology
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About
Making marketing the strength of a manufacturing business begins with centering on the industrial customer and ends with profit. Host James Soto, founder, and CEO of the award-winning agency INDUSTRIAL, brings exclusive interviews with icons of manufacturing, industrial marketing, Martech, and media to deliver insights that help you grow your business.
Also on
Recent episodes
- Breaking Down the New Trade Show Playbook with Steve Prahalis of SME
- Maximizing Industry Impact: A Trade Show Marketing Conversation with Ed Youdell, CEO of FMA
- Greg Jones on Workforce Development & Smartforce at IMTS 2024 and Beyond
- The IMTS Success Blueprint with Bonnie Gurney and Michelle Edmonson
- The Future of Trade Shows with Peter Eelman: Innovating at IMTS and Beyond
- Mastering Modern B2B Sales: Building High-Performing Teams with McKinsey Experts Jennifer Stanley and Candice Lun Plotkin
- Dad Joke Battle with Jon Miller: A Fresh Look at the B2B Landscape, AI, Technology, and Marketing.
- How to Stand Out in the Content Jungle with Chris Luecke, founder of Manufacturing Happy Hour.
- How to do recruiting marketing right for manufacturers with Ann Wyatt
- Women in Marketing and Manufacturing with Shae Eichele, HEH Group